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GRAPHIC DESIGN

Graphic design

Graphic design that
grabs attention inspires your audience builds brand delight

Great design grabs people’s attention and inspires them to take action. Many companies require graphics production on an on-going basis, especially when it comes to digital marketing. Chisenga hopes to be your creative partner for all your online and offline graphic design needs.

It’s a competitive world out there, so it’s important to make a good first impression when communicating with prospective clients by using professional designs and eye-catching materials as part of an effective marketing strategy.

Our Graphic Design

Logos

Your business identity and first impression starts with the logo or wordmark, whether it’s a new company or an existing one that needs rejuvenation. We can develop a logo that fits your brand vision and resonates with your desired target audience.

Social media

Content marketing focused on creating & publishing new material for your social media pages that have a consistent professional look to your posts. Each social media platform has it’s own specifications for posts so we ensure the designs adapt for their dimensions and proportions.

Print

From business cards to brochures, reports to catalogues, letterheads to invitations and anything else you can think of. They all need beautiful graphic design to bring them to life, communicate your message and convince your customers to return.

Presentations & infographics

PowerPoint skills par-excellence! Whether it’s a sales presentation, a conference, or an investor report; no more dull presentations with our striking PowerPoint decks that make your message impactful and visually compelling. Infographics are 30x more likely to be read than text so we will articulate your story with visual designs.

Advertising

Whether it’s for traditional advertising in magazines or billboards, or online ads using social media and search engines, creative design plays a vital role in your advertising strategy. We can create ads that speak for you aim at those most likely to buy.

Why is graphic design important?

You know the cliché of "a picture is worth a thousand words" and that is so true when it comes to capturing attention

First impressions matter

Graphic design is important for any business wanting to make a positive, lasting impression. The first time a visitor interacts with your brand in any capacity will set the tone for the rest of your business relationship. The initial graphics a prospect customer encounters may be a business card, a sales page on your website, an online ad, a flyer, your latest social media post, or even your product packaging. Capitalize on the first step of the buyer’s journey by having relevant, captivating graphics that tell the story of your brand.

Brand identity

Brand recognition is a significant aspect of marketing as your company logo is biggest thing that people will associate to you. Walking through a supermarket of similiar goods, it’s the logos that stand out and let shoppers identify their favourite products. Graphic design works like a connection between you and your clients and prospects, and they identify you among hundreds or thousands of others. If your brand can convey your business message effectively and in an impressive way, it can help you easily create a unique identity and a strong persona for your business.

Consistancy is credibility

Graphic design is important for any business wanting to create credibility in their industry. The more content you provide that helps solve a problem or relieve a pain point, the more the audience will trust your advice and start to regard you as an expert in your field. Consistent content creation is the key to building a dedicated following of people who trust your brand and believe in your message. Usually, people associate a high-quality marketing material with the quality of services provided by a particular company.

Graphic design can boost sales

A thought-provoking, intelligently done and pleasing graphic design, whether it is on paper, Facebook page advert, website banner, logo or otherwise, can boost your sales. It is because people love good design and a good design spreads good vibes about your business, differentiating you from your competition. A well-designed website is nice, but a well-designed site with high conversion is even better by directing visitors to take action. It all begins with getting your graphics right, and everything else will follow.

Like what you see?

Get in touch and let's create something amazing together


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